preguntas claves para definir un proyect

7/26/2019 preguntas claves para definir un proyect

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UNIVERSIDAD LAICA ELOYALFARO DE MANABI

FACULTAD DE INGENIERIA INDUSTRIAL

MATERIA:

ELABORACION Y EVALUACION DE PROYECTOS

CURSO:

9NO Semestre “A”

ESTUDIANTE:

DELGADO MERO DOUGLAS

LOOR CEDEÑO MARLON

JARAMILLO SANCHE BRYAN

DOCENTE:

ING! LEONOR VIUETE GAIBOR

AÑO LECTIVO:

"#$%&"#$' P$

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T()*( +e ,-.te./+-1. PREGUNTAS CLAVES PARA DEFINIR UN PROYECTO-GRUPOLIMPIEZA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! 0

$!$! 12U3 VOY A PRODUCIR4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!0

$!"! 1PARA 2UI3N4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!0$!0! 1POR 2UE4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!0

$!5! 1CON 2UIEN4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!6! 1POR 2UIENES4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!%! 1C7MO4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!'! 1D7NDE4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!8! 1POR CUNTO4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!9! 1CUNDO4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

$!$#! 1CUNTO4!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!52. ESTUDIO DE MERCADO!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!5

"!$! ANALISIS DE LA DEMANDA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!6

"!"! ANALISIS DE OFERTA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!6

"!0! ANALISIS DE PRECIOS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!6

"!5! ANALISIS DE LA COMERCIALIACION!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!%

Tr()(:-s ,/t(+-s!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! %

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1.PREGUNTAS CLAVES PARA DEFINIR UNPROYECTO-GRUPO LIMPIEZA

$!$! 12U3 VOY A PRODUCIR4E. este ;<.t- .-s e.=-,(m-s e. *( .(t<r(*e>( +e* ;r-?e,t- +e /.@est/(,/.? .-s +( *( ;(<t( ;(r( e* ;*(.te(m/e.t- +e* tem( ;(r( e.,-.tr(r *( s-*<,/.(* ;r-)*em( *( .e,es/+(+ /+e.t/,(+( (s ,-m- *( s(t/s=(,,/. +e <.mer,(+-!

E:em;*-

N(t<r(*e>( ;r-+<,t-s +e */m;/e>(

Tem( E*()-r(,/. +e +etere.te C/,*. e. ;rese.t(,/. */</+( e. *(

em;res( *( =()r/* +e *( ,/<+(+ +e M(.t(!

$!"! 1PARA 2UI3N4Est( ;re<.t( tr(t( +e +(r s-*<,/. ( *( /.terr-(.te +e </e.es se=(@-re,er. ,-. *( re(*/>(,/. +e* ;r-?e,t- ? ,<(* ser e* )e.e,/- re(* <ee**-s -)te.+r. +e* m/sm-!

E:em;*- C/,*. e. ;rese.t(,/. */</+( )e.e,/(r( (* ,-.s<m/+-r ,*/e.te;r-+<,t-r ? (s m/sm- ( *( =<er>( *()-r(*!

$!0! 1POR 2UE4Este ;<.t- es *( G.es/s e. s/ +e* ;r-?e,t- +e /.@est/(,/. ? se +e)e+e=e.+er ;-r < e* ;r-?e,t- es *( ;r-;<est( ms (+e,<(+( ? se +e)eest()*e,er ,<* es *( /m;-rt(.,/( ;(r( </e.es )<s,( *( s-*<,/. +e*;r-)*em(!

E:em;*- ,/,*. ;rese.t(,/. */</+( e.er(r re.t()/*/+(+ e. *( em;res( *(F()r/* (s ,-m- *( s(t/s=(,,/. (* ,-.s<m/+-r (* ;-+er <t/*/>(r <. ;r-+<,t-me:-r e. ,<(.t- ( s<s ,-m;-.e.tes <e se me>,*(. ms =,/* ,-. e* (<(!

$!5! 1CON 2UIEN4Perm/te est()*e,er e* e</;- +e tr()(:- (s ,-m- *-s s-,/-s <e tr()(:(. e.,-.:<.t- ;(r( **e@(r ( ,()- *( re(*/>(,/. +e* ;r-?e,t-!

E:em;*- ,/,*. ;rese.t(,/. */</+( =<e +es(rr-**(+- e. e* +e;(rt(me.t- +e*/m;/e>( +e *( em;res( *( =()r/* ,-.=-rm(+( ;-r e* :e=e M(r*-. L--r ? s<e</;- +e tr()(:- Br?(. J(r(m/**- ? D-<*(s De*(+-!

$!6! 1POR 2UIENES4Es /m;-rt(.te +e./r *( =<er>( *()-r(* ,-. *( ,<(* se ,<e.t( ;(r( re(*/>(r e*;r-?e,t-

E:em;*- ,/,*. ;rese.t(,/. */</+( se **e@(r( ( e=e,t- ;-r -;er(+-res +e;*(.t( +e+/,(+-s ( *( =()r/,(,/. +e ;r-+<,t-s +e */m;/e>( +e *( em;res(*( F()r/*!

0



$!%! 1C7MO4Es /m;-rt(.te est()*e,er <. ;r-,e+/m/e.t- ,-. t,./,(s mt-+-s ?(,t/@/+(+es ,-m;*eme.t(r/(s e.,(m/.(+(s ( *-r(r e* -):et/@- +ese(+-!

$!'! 1D7NDE4

Este ;<.t- est()*e,e e* *<(r es;e,,- +-.+e se **e@(r( ( ,()- *(s(,t/@/+(+es ;*(.e(+(s +e* ;r-?e,t-!

$!8! 1POR CUNTO4Es /m;-rt(.te est()*e,er ;*(>-s est/m(+-s +e t/em;- <e +e)er. ,<m;*/r)(:- (,t/@/+(+es es;e,,(s <e *-r(r(. e* K/t- +e* ;r-?e,t-!

$!9! 1CUNDO4Es /m;-rt(.te es,-er <.( =e,( /+.e( ;(r( ;-.er e. m(r,( e* ;r-?e,t-;(r( <e ste .- se @e( (=e,t(+- ;-r =(,t-res eKter.-s!

E:em;*- L( e*()-r(,/. +e ,/,*. ;rese.t(,/. */</+( se ;-.+r e. m(r,(

e* $0 +e :<./- +e* "#$%!

$!$#! 1CUNTO4Es ;(rte +e *-s -):et/@-s e. e* ,<(* se /.+/,( *- <e se </ere (,er - <eser@/,/-s ;rest(r e. )(se ( <.( met( est()*e,/+( s/em;re ? ,<(.+-,<)r/e.+- *(s .e,es/+(+es eK/ste.tes!

2.ESTUDIO DE MERCADO

G()r/e* B(,( Ur)/.( me.,/-.( “Es la d!"#$%a&$'% ( &)a%!$*&a&$'% dla d#a%da ( la +,"!a l a%l$s$s d l+s /"&$+s ( l s!)d$+ d la&+#"&$al$0a&$'%. Ur)/.( "#$#

T(m)/. **e@( ( ,()- e* est<+/- +e *( -=ert( ? *( +em(.+( e. ,<(.t- (trm/.-s ,<(*/t(t/@-s e.,<est(s ? ,<(.t/t(t/@-s (s m/sm- ,-.st/t<?e *(s.tes/s +e *-s ;re,/-s ? *-s =(,t-res +e +/str/)<,/.!

L( s.tes/s +e* Est<+/- +e Mer,(+- ,-m;re.+e ,<(tr- =(,t-res

$! A.*/s/s +e *( -=ert(

"! A.*/s/s +e *( +em(.+(!0! A.*/s/s +e *-s ;re,/-s!5! A.*/s/s +e *( ,-mer,/(*/>(,/.!

Ur)/.( "#$#

"!$! ANALISIS DE LA DEMANDASe ,-.-,e ,-m- +em(.+( (* .mer- t-t(* +e )/e.es ? ser@/,/-s <es(t/s=(,e. *( .e,es/+(+ +e <. mer,(+- ( <. ;re,/- +(+-!

E* -):et/@- +e *( +em(.+( se ,e.tr( e. /+e.t/,(r *(s ,(<s(s <e s(t/s=(,e.e* re<er/m/e.t- +e* mer,(+- e. e* ,<(* est. /.mers-s *-s )/e.es ?ser@/,/-s!

5



P(r( <. (.*/s/s ms +et(**(+- eK/ste. @(r/-s t/;-s +e +em(.+( ,-m- *-ss/</e.tes

E% "la&$'% &+% s) +/+"!)%$dad.- te.em-s +em(.+( s(t/s=e,( e/.s(t/s=e,(!

E% "la&$'% &+% s) %&s$dad.- se e.,<e.tr(. +em(.+( +e )/e.s-,/(* ? .(,/-.(*me.te .e,es(r/-s ,-m- (*/me.t-s ? +em(.+( +e)/e.es .- .e,es(r/-s ,-m- *-s ,-smt/,-s!

E% "la&$'% &+% s) !#/+"al$dad.- eK/ste *( +em(.+( ,-.t/.<(<e es *( <e es ,-.st(.te e. *(r-s ;er/-+-s ? *( +em(.+( ,,*/,(<e e. ,/ert( =-rm( se re*(,/-.( ,-. ;-,(s +e* (- ;-r e:em;*-,/r,<.st(.,/(s ,*/m(t-*/,(s!

E% "la&$'% &+% s) ds!$%+.& Te.em-s +em(.+( +e )/e.es .(*es<e s-. *-s <e (+</ere. *-s ,-.s<m/+-res ? +em(.+( +e )/e.es/.terme+/-s! Ur)/.( "#$#

"!"! ANALISIS DE OFERTASe ,-.-,e ,-m- -=ert( (* .mer- t-t(* +e )/e.es ? ser@/,/-s <e <. r<;-+e ;r-+<,t-res est. +/s;<est-s ( @e.+er ( <. ;re,/- +eterm/.(+-!

E* -):et/@- +e *( -=ert( se e.=-,( e. ,<(.t/,(r *(s ,(.t/+(+es ? *-s =(,t-res+e <.( e,-.-m( <e ;-.e ( +/s;-s/,/. +e* mer,(+- e. .mer- t-t(* +e)/e.es ? ser@/,/-s!

P(r( este (.*/s/s se +e)er. te.er +(t-s /.+/s;e.s()*es ;(r( (,er <.me:-r (.*/s/s +e *( -=ert( ,-m- s-.

$! Nmer- +e ;r-+<,t-res!"! L-,(*/>(,/.!0! C(;(,/+(+ /.st(*(+( ? <t/*/>(+(!5! C(*/+(+ ? ;re,/- +e *-s ;r-+<,t-s6! P*(.es +e eK;(.s/.!%! I.@ers/. :( ? .mer- +e tr()(:(+-res Ur)/.( "#$#

"!0! ANALISIS DE PRECIOSC<(.+- *( -=ert( ? *( +em(.+( est. e. e</*/)r/- se +e.e e* ;re,/- - *(,(.t/+(+ m-.et(r/( ( *( <e est. +/s;<est- ( @e.+er ? *-s ,-.s<m/+-res (,-m;r(r <. )/e. - )r/.+(r <. ser@/,/-!

P(r( +eterm/.(r e* ;re,/- +e (*. ;r-+<,t- se +e)e te.er e. ,<e.t( *(,(.t/+(+ <e @-? ( ;r-+<,/r *- <e se re</ere e. *( ;-)*(,/. te./e.+- e.,<e.t( *( e,-.-m( +e* ;(s *( re+<,,/. +e *( ,-m;ete.,/( (* *(.>(m/e.t-+e <. .<e@- ;r-+<,t- ? *(s estr(te/(s +e m(rQet/. ( <t/*/>(r ;(r( (.(r,*/e.tes /.ter.- ? eKter.-s!

"!5! ANALISIS DE LA COMERCIALIACION!C<(.+- e* ;r-+<,t-r (,e **e(r <. )/e. - ser@/,/- (* ,-.s<m/+-r ,-.)e.e,/-s ,-m- t/em;- ? *<(r se *e ,-.-,e ,-m- ,-mer,/(*/>(,/. e.;-,(s ;(*()r(s s/t<(r e* ;r-+<,t- e. <. m-me.t- (+e,<(+- ;(r( *(

s(t/s=(,,/. +e* ,*/e.te!

6



C()e +est(,(r <e e. e* (.*/s/s +e *( ,-mer,/(*/>(,/. s/em;re ()r/.terme+/(r/-s <e e. ,/ert( =-rm( (?<+(r(. <e e* ,-.s<m/+-r .(* *-re(+</r/r s<s )/e.es e. *<(res e. *-s ,<(*es *( em;res( +/re,t(me.te .-;<e+( **e(r!

Tr()(:-s ,/t(+-sUr)/.( G! B! "#$#! Evaluacion de Proyectos. MeK/,- M, Gr( H/**!

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