XIde Verano 2017 Escuela Internacional - Unisabana...de Verano 2017 La Escuela Internacional de Ciencias Económicas y Administrativas –EICEA- quiere ofrecerte los mejores Cursos

EscuelaInternacionalde Verano 2017XI

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Escuela Internacional de Ciencias Económicasy Administrativas

Escuela Internacional de Verano 2017XI

La Escuela Internacional de Ciencias Económicas y Administrativas –EICEA- quiere ofrecerte los mejores Cursos Vacacionales Internacionales con profesores extranjeros altamente calificados.

Se trata de una excelente oportunidad para ampliar tus conocimientos, practicar inglés y vivir una experiencia de internacionalización en casa. Además, los créditos de los cursos que tomes serán homologados por materias de tu pensum académico.

Este año, en la XI versión de la Escuela Internacional de Verano podrás elegir entre una oferta de nueve (9) cursos para estudiantes de pregrado y postgrado correspondientes a diferentes departamentos de la EICEA: Administración y Organizaciones, Innovación y Emprendimiento, Negociación y Comercio Internacional, Mercadeo, Gestión de Operaciones, Economía, Finanzas, Servicio, Hospitalidad y Calidad.

El valor de los cursos incluye: refrigerios, material de las clases y certificado de participación.

*El estudiante que realice 2 cursos de la Escuela Internacional de Verano tendrá un descuento del 40% sobre el curso de menor valor.

** Si eres estudiante de otra Facultad tu homologación estará sujeta a la aprobación de la Dirección de tu programa.

Carolina Velásquez MoraJefe de Internacionalización EICEACorreo: [email protected]éfono: 8615555 extensión 21030

Andrea Cabrera MartínezCoordinadora de Internacionalización EICEACorreo: [email protected]éfono: 8615555 extensión 21209

Mayor Información:

Strategic Management and Business Simulation

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Departamento: Administración y OrganizacionesCurso Dictado por dos profesores

Johannes de Klerk, Ph.D Dubai College, Higher Colleges of Technology

Descripción GeneralThis is the capstone course in the Business Administration discipline. Through case studies it analyses the nature of competitive advantage, and the various strategies available for firms to develop sustainable business growth in a global environment. The course features a complex business simulation game in which students can show, by making a series of inter-related decisions, their ability to apply business administration concepts in practice for the benefit of an imaginary company.

Temas Principales• Strategy and quest for competitive advantage.• Leadership and the strategic management process.• Analyzing the company’s external environment.• Analyzing the company’s internal situation.• The five generic competitive strategies.

Temas Principales• Strategic Management - The strategic management process.- Corporate strategies.- Competitive strategies.- Current strategic management issues.•The Strategy of International Business- Strategy & the firm.- Global expansion, profitability & profit growth. - Cost pressures & pressures for local responsiveness.

Idioma: inglés No. horas: 40 Horario: 9:00am a 1:00pm

Inicio: lunes 5 de junio Fin: viernes 16 de junio

Idioma: inglés No. horas: 25

Horario: 9:00 a. m. a 2:00 p m.

Inicio: martes 20 de junio Fin: martes 27 de junio

Jorge OchoaUniversidad de La Sabana

• Supplementing the chosen competitive strategies.• Superior strategy execution.

Homologación• AE: Direccionamiento Estratégico – 3 créditos • ANI: Direccionamiento Estratégico – 3 créditos • A&S: 2 créditos electivos• AMLI: Direccionamiento Estratégico – 3 créditos • EYFI: 2 créditos electivos

Inversión:$1’090.000

Game Theory and Industrial Organization: The Economics of Strategy

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Departamento: Economía

Descripción GeneralIndustrial Organization is an important subfield of economics, with a wide array of applications to other business disciplines. Industrial Organization is the study of imperfect competition and firm behavior in imperfectly competitive markets. In essence, it is the practical study of “real world” markets, which are usually imperfectly competitive. Game Theory is another important subfield of economics, which focuses on analyzing strategic behavior. The intersection of these two fields is a rich area of economic and business research. This intersection includes such interesting topics as price wars, product differentiation, quality development, research and development, and product bundling. Game Theory and Industrial Organization, at its core, is an economics course that examines business strategy, but it is also one with clear applications to strategic marketing and strategic management.

Temas Principales:• Perfect competition and monopoly. • Strategic interactions as games. • Simultaneous decisions. • Sequential decisions.• Quantity competition. • Price competition. • Product differentiation. • Advertising decisions. • Research and development.

Thomas Knight, Ph.DUniversity of Florida

Homologación• AE: 2 créditos electivos• ANI: 2 créditos electivos• A&S: 2 créditos electivos• AMLI: 2 créditos electivos• EYFI: seminario de plan de estudios obligatorio de 4 créditos (para poder hacer efectiva la homologación se debe realizar también el curso: “Global Asset Management.”)

Inversión:$ 840.000


Horario: 9:00 a. m. a 1:00 p. m.


Homologación• AE: 2 créditos electivos• ANI: 2 créditos electivos• A&S: 2 créditos electivos• AMLI: 2 créditos electivos• EYFI: seminario de plan de estudios obligatorio de 4 créditos (para poder hacer efectiva la homologación se debe realizar también el curso: “Game Theory and Industrial Organization: The economics of Strategy.”)


Idioma: español- inglés No. horas: 36

Horario: 2:00 p. m. a 6:00 p. m.

Inicio: martes 6 de junio Fin: viernes 16 de junio

Global Asset Management

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Departamento: Finanzas

Descripción General

This course covers the main principles and applications of portfolio management, with a strong emphasis on investments in international equity markets. The course starts by covering issues of standard portfolio management and risk modeling, typical to daily professional practice. Then, we will extend those tools to encompass macroeconomic and international issues such as exchange rates, interest rate parity and international arbitrage, exchange rate fluctuation exposure, as well as the management of international cash flows. The course provides a guideline to optimize financial decisions under domestic and foreign risks.

Álvaro Pedraza, Ph.DWorld Bank

Temas Principales• Investment and multinational financial management.• Asset allocation decision. • Investments in global markets. • Security markets and market indexes.• Evaluation of portfolio performance. • Valuation techniques. • International cash flows and exchange rates. • International arbitrage and interest rate parity. • Exchange rate determination. • Macro-analysis.

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Doing Business in East AsiaDepartamento: Negociación y Comercio Internacional

Descripción GeneralThe societies and economies of East Asia –China, Japan and the Koreas, as well as Singapore, Hong Kong and Taiwan– are deeply intertwined and rooted in common traditions: Confucian values, chopsticks and the Chinese script. And yet, the trajectories of these countries in the twentieth century could not have been more diverse. This course will explore the rise to prominence of the region and attempt to link the history of business organizations in East Asia to broad narratives of cultural, social, economic, and political change. Special attention is paid to economic policy, management and entrepreneurship, how this region has been formed, informed and transformed, and how to engage constructively with this reality from Latin America.

Benjamin Creutzfeldt, Ph.D Johns Hopkins University

Temas Principales• China: it moves and it is everywhere.• China: Confucian culture.• Japan: a paradoxical story.• Korea: overcoming poverty and moving beyond.• Asian Tigers: Hong Kong & Singapore.• Contemporary culture in East Asia.• Asian economies and Latin America.• Market entry in Asia.

Homologación

• AE: 3 créditos electivos• ANI: electiva de énfasis en Negociación- 3 créditos• A&S: 2 créditos electivos• AMLI: electiva de Comercio Internacional 3 créditos• EYFI: 2 créditos electivos

Inversión:$ 1´090.000


Horario: 9:00 a. m. a 1:00 p. m.


Homologación• AE: Creatividad e Innovación y Diseño de Producto y Servicio - 3 créditos• ANI: Creatividad e Innovación y Diseño de Producto y Servicio - 3 créditos• A&S: Creatividad e Innovación y Diseño de Producto y Servicio - 3 créditos• AMLI: Creatividad e Innovación y Diseño de Producto y Servicio - 3 créditos• EYFI: 2 créditos electivos• GAS: Creatividad e Innovación y Diseño de Producto y Servicio- 3 créditos

Inversión:$ 1´090.000Idioma: inglés No. horas: 40

Horario: 9:00 a. m. a 1:00 p. m.



Horario: 9:00 a. m. a 1:00 p. m.

Inicio: martes 20 de junio Fin: martes 27 de junio

From the Creativity Generation to the Innovation ManagementDepartamento: Innovación y EmprendimientoCurso dictado por dos profesores

Descripción General Módulo 1:The purpose of this course is to expose students to the challenges of developing creativity skills at workplace in order to improve the innovation at organizations. To this end, the course draws on multiple action-based learning tools to challenge the students to build an individual approach to leveraging creativity competences and innovation strategies during their professional career.

Temas Principales• Creativity generation.• Innovation management.• Creativity and innovation for the organizations of the 21st century.

Descripción General Módulo 2:The Sustainable Module intends for the student to get familiar with the different applications and aspects of sustainable development, as a holistic concept; also to train students in design techniques, which will become key tools to materialize and socialize ideas prior to product development.

Temas Principales•To get familiar with the different concepts that pivot around sustainable development.• To provide training in creative problem solving.• To recognize in sustainable design, an easy and creative way to express ideas.• To emphasize in the investigative and exploratory phase, prior to design solutions.• To develop projects that are based on real problems within society and its many sectors, enabling an interdisciplinary environment and cooperation among students.

Margarida Piteira, Ph.DLisbon Accounting and Business School at Instituto Politécnico de Lisboa

Claudia Umanzor, MScUniversidad de La Sabana

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Social Media and Data Analytics: A case of the U.S. Hotel IndustryDepartamento: Servicio, Hospitalidad y Calidad


This course is designed to evaluate a U.S. hotel industry from the perspectives of customers’ experience with a hotel, so called customer reviews on Tripadvisor.com.

Temas Principales

• Overview of the Hotel industry.• Unique characteristics and classifications of the hotel industry.• Hotel markets in the U.S.• Key hotel brands.• Hotel brand identifications.• Review and understanding dataset of Tripadvisor.• Analysis of customer reviews of luxury hotels in the U.S. and comparison of brand promise with customer reviews.

Miyoung Jeong, Ph.D University of South Carolina

Homologación

• AE: 2 créditos electivos• ANI: 2 créditos electivos• A&S: énfasis (Telecomunicaciones, Eventos, Salud o Transporte) 2 créditos• AMLI: énfasis AMLI • EYFI: 2 créditos electivos• GAS: 2 créditos electivos



Horario: 9:00 a. m. a 1:00 p. m.


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Homologación• AE: 2 créditos electivos• ANI: 2 créditos electivos o Gestión de Operaciones (3-créditos) cursando módulo adicional• A&S: 2 créditos electivos • AMLI: énfasis AMLI• EYFI: 2 créditos electivos



Horario: 9:00 a. m. a 1:00 p. m.


Operations Management and Supply ChainDepartamento: Gestión de Operaciones


This course provides an introduction to the fresh concepts in operation management and supply chain management. The selected topics provide the insights to the opportunities and challenges of the operation management in the globalization era, information technology development, and sustainability context. The level of discussion varies from strategic to operational control of the business processes. The case studies are selected to provide real challenges and the application of the concepts in the business context.

Samira Keivanpour, Ph.D University of Laval

Temas Principales• Introduction to operation management and supply chain.• Operation management in globalization era.• Strategic approach to supply chain management.• Value creation in the supply chain management.• Sustainability in the supply chain.• Operationalization of the sustainability in the supply chain management.• Internet of things and big data and application in supply chain.• Risks and disruptions in the supply chain and resilient supply chain.• Logistics management.

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Strategic Renewal and Dynamic CapabilitiesDepartamento: Administración y Organizaciones


This course will provide an overview in strategic renewal, competences, resources and dynamic capabilities, with a view to economic and procedural approach.

Temas Principales

• Resource based view. • Competence development.• Dynamic capabilities: origins, various concepts, operational capabilities, performance, empirical studies.• Knowledge and learning in competence and capabilities development.

Adriana Roseli Wünsch, Ph.DFederal University of Paraná

Homologación

• Maestría en Gerencia de Inversión: electiva 2 créditos• Maestría en Gerencia Estratégica: electiva 2 créditos

Idioma: inglés

Fechas: junio 9, 10, 16, 17

24 (12h semanales)Horario: viernes: 2:00 p. m.- 8:00 p. m. - sábado: 7:00 a. m. - 1:00 p. m.

Purchasing and Supplier Relationship ManagementDepartamento: Gestión de Operaciones


This course will give a brief overview of current trends and challenges on buyer-supplier markets. From these developments, different characteristics of supplier relationships will be derived that require an intense relationship management.

Regarding the operative procurement processes, different ways of procurement and their pitfalls will be introduced. Just-in-time procurement, KANBAN replenishment or catalogue procurement are just some of the different procurement procedures to be presented.

Antonia Kappel, DoctorandoFachhochschule Münster

Homologación

• Maestría en Gerencia de Inversión: electiva 2 créditos• Maestría en Gerencia de Operaciones: electiva 2 créditos• Maestría en Gerencia Estratégica: electiva 2 créditos

Idioma: inglés

Fechas: junio 9, 10, 16, 17

Horario: viernes: 2:00 p. m.- 8:00 p. m. - sábado: 7:00 a. m. - 1:00 p. m.

24 (12h semanales)

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Temas Principales

• Supplier evaluation and commodity strategies.• Current trends and challenges on buyer-supplier markets.• Price negotiations.

Curso Profesor Idioma Fecha Inicio Fecha Fin Horarios Duración total InversiónStrategic Management and Business simulation

Game Theory and Industrial Organization

Global Asset Management

Doing Business in East Asia

From the Creativity generation to the Innovation Management

Social Media and Data Analytics:A case of the U.S. Hotel Industry

Operations Management and Supply Chain

Strategic Renewal and Dynamic Capabilities

Purchasing and Supplier Relationship Management

Johannes de KlerkJorge Ochoa

Thomas Knight

Álvaro Pedraza

Benjamin Creutzfeldt

Margarida PiteiraClaudia Umanzor

Miyoung Jeong

Samira Keivanpour

Adriana Roseli Wünsch

Antonia Kappel

Inglés

Inglés

Inglés

Inglés

Inglés

Inglés

Inglés

Inglés

InglésEspañol

Junio 5 Junio 20

Junio 5

Junio 6

Junio 5

Junio 5Junio 20

Junio 5

Junio 5

Junio 9

Junio 9

Junio 16Junio 27

Junio 16

Junio 16

Junio 16

Junio 16Junio 27

Junio 16

Junio 16

Junio 17

Junio 17

9:00 a. m. a 1:00 p. m.9:00 a. m. a 2:00 p. m.

9:00 a. m. a 1:00 p. m.

2:00 p. m. a 6:00 p. m.

9:00 a. m. a 1:00 p. m.

9:00 a. m. a 1:00 p. m.

9:00 a. m. a 1:00 p. m.

9:00 a. m. a 1:00 p. m.

Viernes: 2:00 p. m. -8:00 p. m.Sábado: 7:00 a. m. - 1:00 p. m.

Viernes: 2:00 p. m. - 8:00 p. m.Sábado: 7:00 a. m. - 1:00 p. m.

65h

40h

40h

40h

60h

40h

40h

24h

24h

$1’090.000

$840.000

$840.000

$1’090.000

$1’090.000

$840.000

$840.000

$1´500.000

$1´500.000

Profesores InvitadosJohannes de Klerk, Ph.D Dubai College, Higher Colleges of Technology

Álvaro Pedraza, Ph.DWorld Bank

Thomas Knight, Ph.DUniversity of Florida

Antonia Kappel, DoctorandoFachhochschule Münster

Benjamin Creutzfeldt, Ph.D Johns Hopkins University

Margarida Piteira, Ph.DLisbon Accounting and Business School at Instituto Politécnico de Lisboa

Adriana Roseli Wünsch, Ph.DFederal University of Paraná

Samira Keivanpour, Ph.D University of Laval

Miyoung Jeong, Ph.D University of South Carolina

Consulta el proceso de inscripción a través del siguiente link:https://www.unisabana.edu.co/programas/cursos-intersemestrales/

Documents

XIde Verano 2017 Escuela Internacional - Unisabana...de Verano 2017 La Escuela Internacional de Ciencias Económicas y Administrativas –EICEA- quiere ofrecerte los mejores Cursos