8/6/2019 Presentation e Com
1/19
PRESENTATION
onE-COMMERCE
E-commerce vs. M-commerce
(Technology pint of view)
Lecturer in-charge: Mr. ALM Ayoob Khan
8/6/2019 Presentation e Com
2/19
e-commerce overview
Commerce refers to all the activities of the
purchase and sales of goods or services.
Marketing, sales, payment, fulfillment,
customer service
Electronic commerce is doing commerce with
the use of computers, networks and commerce-
enabled software (more than just online
shopping)
8/6/2019 Presentation e Com
3/19
m-commerce overview
M-commerce is the buying and selling of goods and
services through wireless handheld devices.
M-Commerce is the process of paying for services using amobile phone or personal organizer.
M-Commerce is the use of mobile devices to
communicate, inform transact and entertain using text and
data via a connection to public and private networks.
8/6/2019 Presentation e Com
4/19
E-commerce process
8/6/2019 Presentation e Com
5/19
M- commerce process
8/6/2019 Presentation e Com
6/19
M-Commerce vs. E-Commerce
Technology E-Commerce M-Commerce
Device PC Smartphones, pagers, PDAs,
Operating System Windows, Unix, LinuxSymbian (EPOC), PalmOS,
Pocket PC, proprietary
platforms.
Presentation Standards HTML HTML, WML, HDML, i-Mode
Browser Microsoft Explorer, NetscapePhone.com UP Browser, Nokiabrowser, MS Mobile Explorer
and other microbrowsers
Bearer NetworksTCP/IP & Fixed Wireline
Internet
GSM, GSM/GPRS, TDMA,
CDMA, CDPD, paging
networks
8/6/2019 Presentation e Com
7/19
7
Ecommerce infrastructure
Information superhighway infrastructure
Internet, LAN, WAN, routers, etc.
telecom, cable TV, wireless, etc.
Messaging and information distribution infrastructure
HTML, XML, e-mail, HTTP etc.
Common business infrastructure
Security, authentication, electronic payment, directories,
catalogs, etc.
Sihatth & Mufaris- South Eastern University of Sri
Lanka 77/6/2011
8/6/2019 Presentation e Com
8/19
Mobile Computing Infrastructure
Screenphonesa telephone
equipped with color screen,
keyboard, e-mail, andInternet capabilities
E-mail handhelds
Wirelinedconnected bywires to a network
Cellular (mobile) phones
Attachable keyboard
PDAs
Interactive pagers
Other devices
Notebooks
Handhelds
Smartpads
Hardware
8/6/2019 Presentation e Com
9/19
Mobile Computing Infrastructure
(cont.) Unseen infrastructure requirements
Suitably configured wireline or wireless WAN modem
Web server with wireless support
Application or database server
Large enterprise application server
GPS locator used to determine the location of mobile
computing device carrier
8/6/2019 Presentation e Com
10/19
Mobile Computing Infrastructure(cont.)
Software
Micro browser
Mobile client operating system (OS)
Bluetootha chip technology and WPAN standard that
enables voice and data communications between wireless
devices over short-range radio frequency (RF)
Mobile application user interface Back-end legacy application software
Application middleware
Wireless middleware
8/6/2019 Presentation e Com
11/19
11
Mobile Devices
Mobile computers
Personal Digital Assistant (PDA)
A stand-alone handheld computer principally used
for personal information management
Smartphone
A mobile phone with PC-like capabilities
8/6/2019 Presentation e Com
12/19
12
Mobile Computing Software and Services
Messaging Services
Short message service (SMS)A service that supports the sending and receiving
of short text messages on mobile phones Multimedia messaging service (MMS)
The emerging generation of wireless messaging;MMS is able to deliver rich media
8/6/2019 Presentation e Com
13/19
13
Voice-Support Services
Interactive voice response (IVR)
A voice system that enables users to requestand receive information and to enter andchange data through a telephone to acomputerized system
voice portal
A Web site with an audio interface that can beaccessed through a telephone call
8/6/2019 Presentation e Com
14/19
14
Wireless Telecommunications Networks
Personal Area Network (PAN)
A wireless telecommunications network for device-to-deviceconnections within a very short range
Bluetooth
A set of telecommunications standards that enables wirelessdevices to communicate with each other over short distances
NFC: Near Field Communications
Hand held device with a RFID tag/reader capabilities
8/6/2019 Presentation e Com
15/19
15
Wireless local area network (WLAN)
A telecommunications network that enables users
to make short-range wireless connections to the
Internet or another network
Wi-Fi (wireless fidelity)
The common name used to describe the IEEE
802.11 standard used on most WLANs
WLANWLAN
8/6/2019 Presentation e Com
16/19
16Copyright 2010 Pearson Education, Inc.
WiMax
A wireless standard (IEEE 802.16) for making
broadband network connections over a medium-
size area such as a city
Wireless wide area network (WWAN)
A telecommunications network that offers
wireless coverage over a large geographical area,typically over a cellular phone network
8-16
WWANWWAN
8/6/2019 Presentation e Com
17/19
Difference between m-commerce and
e-commerce
E commerce is available to only those places where
we have net connectivity, but with m commerce we are
free from all such boundaries.
Video conferencing has become possible with m
commerce even in places where there is no internet.
E commerce not only needs internet but also
electricity whereas there is no such requirement withm commerce.
M commerce is easier to get to in comparison to e
commerce but at present, using m commerce is costlier
than using e commerce.
8/6/2019 Presentation e Com
18/19
7/6/2011 18
M-commerce in Sri Lanka
7/6/2011 Sihatth & Mufaris- South Eastern University of Sri Lanka 18
Sri Lanka's number one bank offers mobile-based bankingand payments solutions
Advertisement, mobile
payments
Sri Lanka Seylan bank-
Dialog link for mobile
commerce
8/6/2019 Presentation e Com
19/19
7/6/2011 19
7/6/2011
Sihatth & Mufaris- South Eastern Universityof Sri Lanka
19