Estrategias Móviles de SAP

SAP Mobile Strategy – Consumer ProductsFebruary 5, 2015

SAP Mexico Forum

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 2

Topics

SAP Mobility Update

Mobility Solutions for Consumer Products

Questions and Answers


Mobileis a key disruptive forcein the world today.

© 2014 SAP AG. All rights reserved. 4

The workplaceisn’t limited to the office anymore

Sources: 1 IDG Enterprise Marketing. “In BYOD Discussions, Security is Key”, IDG Enterprise, 2013;2 FROM MOBILE VOID TO MOBILE ENTERPRISE: KEEPING UP WITH MOBILITY TRENDSETTERS,Unisys, IDG Enterprise, Fall 2013

56%of companies are creating businessapps for employees1

84%experience workforce productivitygains2

75%experience revenue gains due tomobile2

71%of senior IT leaderssee mobile as strategic

yet only

18%have a comprehensivestrategy

Strategy is the top challenge for enterprises going mobile

Source: IDG Research poll 2012 and White Paper, Mobile in the Enterprise:The Gap between Expectations and Expertise


To achieve the benefits, opposing forces must be balanced

TheUsers

TheBusiness


Users want apps with a great UI/UX


Transform your business with SAP Mobile Solutions!


SAP Mobile strategic pillars

Lead onSecurity

Industry-centricMobile Solutions

HCP MobileServices

Transform key industriesthrough high value

mobile apps

Set the platform foraccelerated growth

with HCP mobile

Drive the mobile securevalue proposition up-stack

Flexibledevelopmentoptions

Any backend

SAP Mobile Platform

B2EB2BB2C

Open andStandards-

basedRapid with

SDKs

NativeHybrid

Mobile WebSMS

AndroidiOS

WindowsOffline

AppServices

PlatformServices

Linux andWindows OS

Back-endAgnostic

SimplifiedAdmin

Analytics andReporting

Developing and Managing Mobile Apps


Delivering a Mobile ExperienceKey Elements for taking advantage of mobile capabilities with SMP

Third Party appsAccess attachments, calendar …

App AnalyticsUnderstanding usage

Native CapabilitiesCamera, Location, and more …

Life cyle MgmtStay up to date

Mobile ExperienceExceeding user expectation

Offline *Continue Working

Push *Get notified...

Security &AuthenticationSecure the access, data, etc.

* - Future Planned Innovation


Mobile Secure including Mobile Place (Enterprise App Store)

Branded self-service app store

Streamline app management process

Improve app discovery

MDM Compliance

* Only available in cloud today

Secure access to documents across manydevices

Integration with corporate DMS & SAP ECC

Collaborate on content

Wrap and protect mobile applications

Strict Compliance for regulated industries

Apply policies to strengthen security of apps

Enhance the user experience

Self service enrollment of devices

Enforce policy compliance and increasesecurity

Remotely lock and wipe managed devices

Access robust analytics for insight

Mobile DocumentsMobile App Management*

Mobile App Security Mobile Device Management

Consumer Products Mobile Solutions


Industry’s most complete portfolio of mobile apps

Manufacturing Supply Chain

Service &Support

Sales & Marketing

Management Merchandizing

SAP financemobile apps

SAP HRmobile apps

SAP procurementmobile apps

SAP collaboration mobile apps(SAP Jam & SAP Mobile Documents)

SAP HANASAP Mobile PlatformHCP Mobile Services

SAP NetWeaver Portal,mobile edition

SAPFiori

SAP Rounds ManagerSAP Work ManagerSAP 3D Visual Enterprise ViewerSAP EHS Safety IssueSAP Quality Assurance

SAP Customer LoyaltySAP CRM Service Manager

SAP Inventory ManagerSAP EHS Safety IssueSAP Transport NotificationSAP Transport Tendering

SAP Cloud for SalesSAP Retail ExecutionSAP Direct Store DeliverySAP 3D Visual Enterprise Viewer

SAP Strategy ManagementSAP BusinessObjects Mobile SAP Retail Execution

SAP Direct Store DeliverySAP 3D Visual Enterprise Viewer

SAP Customer LoyaltySAP Precision MarketingSAP 3D Visual Enterprise Viewer

Mobile CPG – Solutions from SAP

PlatformHANA AS A PLATFORM

SalesManager

Sales Representative &Merchandiser Van Seller ServiceStore Owner & Staff

People

Key AccountManager Consumer

SAP CRM SAP ERP 3rd partySAP BI

ApplicationsSAPCP Industry

Cloud - C4C* hybris

SAP Cloud for Sales -REX*Pure Cloud DeploymentBroad SFA functionality including TradeTargeting all manager, sales rep andmerchandiser rolesHTML5 based solution on iOS, Android,Windows 8, Laptop & DesktopPrebuild integration with SAP CRM andERPReal-time analytics on mobileOpen architecture to integrate with Non-SAP solutions

SAP Mobile REXOn Premise DeploymentOptimized solution for MerchandiserrolesPrebuild deep integration with SAPCRM and ERPiPad, iPhone, Android Phone / TabletOptimized for high data volume

SAP DSDOptimized solution for van sellersand delivery driversPrebuild deep integration with SAPERP DSDWindows MobileOn Premise DeploymentOptimized for high data volumeFBS solution

SAP Service ManagerBroad Field ServiceFunctionalityWindows, iOS, AndroidOn Premise Deployment

Apps

*Refer to latest C4C – REX Roadmap


Value added solutions drive revenue growth at retail…

Surround & augment the “core processes” with value added capabilities to generaterevenue growth

Pre CallPlanning

VisitExecution

Visit recapand

actions

core processescore processes

From Order Entry & Merchandising to Value Added Selling

SAP solutions

Powered by HANA

Image RecognitionRetail ActivityOptimization

Distributor Management Social Media


Sales:SAP Retail Execution - Empowering Sales Reps and Merchandisers

Use Cases• Visit & Activity Management, Surveys & Audits• Account & Contact Management• Promotions and Campaigns• Orders and Returns• Trade Assets and Service Requests• Customer and Employee KPIs

Business Value• Improve sales effectiveness• Enable effective execution in retail stores• Increase return on promotion investments• Maximize the value of time sales representatives spend in-

store• Improve access to timely data• Prevent/Correct Voids

Transform the way you do business

SAP’s mobile application for managing retail store visits

A best practice standardized approach to implementing yourstrategic goals and objectives in the retail level in a consistentand reliable way

SAP insights and references

Unilever

60+ projects underway!


Visit Administration

Dynamic Surveys – Checklist, product, competitorproduct type surveys with matrix view

Flexible Activity Planning & routing to enabledefinition and assignment of tasks and surveys to beperformed in an account.

Enhanced Account 360 with Recommended VisitFrequency and Visit history.

Product Lists to determine account specific productproposals.

Enhanced reporting on survey answers, visits andvisit tasks

Manage Serialized Assets at account level

Visit Planning

Map based Visit Planning with integrated Calendarview in browser and iPad.

Rule based determination of recommended tasks andsurveys from the activity plans and routine rules

Auto-assign or Select tasks and surveys to becompleted in visit

Account recommendation based on last visit info andrecommended frequency

Maintain attendees

Visit Execution

Supported on browser and iPad (online + offline)

Global User Calendar to view all activities

Check In / Check Out of visit and generate visitsummary

Add / Complete tasks and surveys

Capture pictures to attach to survey results

Create follow-up quotes, orders, opportunities, servicetickets

Fast order entry with quick add of products on mobile

SAP Cloud for Sales – Retail ExecutionRelease 14.11 on iPad


SAP Cloud for Sales – Retail Execution


Sales:SAP Retail Execution

http://www.youtube.com/watch?v=s0nb5LC1o-8


Sales:SAP Direct Store Delivery - Ramp-up begins Q1 2014

Use CasesCombined sales and logistic business processes required for DSDRoute Accounting and SettlementOn and Off-Line PricingIndependent Device PickupOrder and credit managementVan stock visibility

Business ValueImproved visibility and controlStandardized processesIntegrated financialsIntegration to CRMLower TCOImproved efficiency and effectiveness

Enhanced solution for Route Sales, Van Selling, Delivery, Pre-sales

SAP’s new and improved solution for Direct Store Delivery

Sales led application with comprehensive support for yourDSD business processes

SAP insights and references "As a long time user of SAP's Direct Store Delivery solutions, Empresas Polarwelcomes the new generation mobility solution for Consumer Products Sales,Merchandising and Logistics...“

Alejandro Bombaci, Empresas Polar CIO


SAP Direct Store Delivery Functional Overview


DSD Video…available on youtube

https://www.youtube.com/watch?feature=player_detailpage&v=FbsVrQw4hZk


SAP Direct Store Delivery Roadmap and Timeline*SAP DSD 1.1

RTC May 2015Release Focus

Enhanced Deal ConditionsClient ExtensibilityData Extensibility

Device PlatformsWindows Mobile 6.x

SAP DSD 1.2RTC Q1/2016

Release FocusContinuous Improvements(priority based)



Release FocusMigration Release to 2.0



Release FocusIncremental Multi PlatformAvailability

Device PlatformsPhone / TabletAndroid & others

1.1 1.2

2.1 2.2 2.3

SAP DSD 2.2RTC TBD

Release FocusCustomer Driven Enhancements


SAP DSD 2.3RTC TBD

Release FocusCustomer Driven Enhancements


1.3

2017Q1 Q2 Q3 Q4

*Planned, information only subject to change.

– Windows Mobile– Cross Platform

Legend

SAP DSD 1.0GA January 10, 2015

Release FocusSAP’s Next Generation DSDSolution to replace mDSD 3.0SMP Based Client


1.0

2016Q1 Q2 Q3 Q4

2015Q1 Q2 Q3 Q4

SAP DSD Windows Mobile

SAP DSD Cross Platform


Release FocusIncremental Multi PlatformAvailability


2.0


SAP Mobile EAM and Field Service solutions willtransform your business

Asset ManagementComplete work orders andcapture all relevant dataAccess to asset location,repair history, work orderdetails, materials neededCreate Notifications orWork Orders on the spotCATS - time & attendanceGuided workflow

Material ManagementSpeed receipt and back-order reporting to-and-from shipping/receivingPerform physical andcycle counts quicklyCheck availability ofmaterials while on-the-jobAccept & distributeincoming materials by PO

Field ServiceManage service orders andcreate confirmationsView, look up, update andtransmitRecord status, materials,problems, actions,expenses, customersignatures and moreView all relevant customerdata

SAP Work Manager SAP Inventory Manager SAP Rounds Manager SAP CRM ServiceManager

ECC CRM

Condition MonitoringTake measurements andreadingsHistoric standards andsafe rangesGenerate notifications on-the-spotTrend readings, points andsequencesto avoid emergencies andoutages

SAP Work Managerrapid-deployment solution – WM6.1 in Aug ‘14

SAP CRM Service Managerrapid-deployment solution


MobileWorkers

Mobile worker in field service, logistics, in theplant as well as sales rolesApp often supporting complex businessprocesses, guiding users through their dayHigh potential to transform work experience aswell as business process with mobile

PRIORITZE HIGH-VALUEBUSINESS PRACTICES


Mobile delivers huge returnsfor mobile workers

Source: Transfield deployment KPIs for SAP Work Manager and SAP Mobile Platform

30%productivity increase1

80%improvement in average work ordercompletion time1

IN© 2014 SAP AG or an SAP affiliate company. All rights reserved. 28INTERNAL ONLY

Solid Foundation + innovation to outpace your competition

Live 3D visualization

Wearables andAugmented reality

Predictivemaintenance

Geospatial (GIS)visualization

Customer Specificrequirements

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 2929© 2014 SAP AG or an SAP affiliate company. All rights reserved.

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