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Experiences GOOGLE NBA TEAM LEAD, INFINITY CONTACT @ GOOGLE; ANN ARBOR, MI — 2015-PRESENT Work closely with Google’s New Business Services (NBS) team to acquire and develop fresh accounts for Google’s wide range of digital marketing services. Connect with marketing decision makers to create relationships and construct user-centric integrated marketing campaigns. Carry out various b2b communications with specific focus on the Canadian market.
FREELANCE COPYWRITER + BRAND STRATEGIST; METRO DETROIT, MI — 2015-PRESENT Provide copy and creative strategy on a contract basis both on my own and through Creative Circle. Contribute and produce a variety of creative materials across a wide range of media for groups including Real Integrated and other Metro Detroit based marketing entities. Also involved in the marketing and rebranding of Anew Life Prosthetics and Orthopedics and the soon-to-be unleashed social media campaign for HockeyDeals.com.
SALES ASSOCIATE, HOCKEY DEALS; BRIGHTON, MI — 2015-PRESENT Handle inventory, equipment repair, and POS marketing for a privately-owned sports retailer. Initiate and finalize sales and customer relations in face-to-face an over the phone scenarios. Maintain communications with vendors from major hockey brands including Bauer, Reebok, and CCM.
COMMUNICATIONS INTERN + COPYWRITER, AAF WEST MICHIGAN; GRAND RAPIDS, MI — 2014-2015 Write copy that engages professional advertising club members and encourages additional recruitment. Help to create event materials such as flyers, monitor graphics, and table tents for display. Establish and develop a framework for future interns to follow when performing communication, membership, and programming tasks for the professional club.
PROJECT LEAD + PRESENTER, AAF NSAC (GRAND VALLEY TEAM); GRAND RAPIDS, MI — 2013-2015 Organize and manage a student-run agency through the development of a fully-integrated advertising campaign for Pizza Hut’s digital applications. Craft a plan book and presentation of research, strategy, media planning, and creative work. Compete against university programs from around the country. Placed 1st in District 6 (Midwest Region), finishing 9th in the nation (out of 200+).
Academics GRAND VALLEY STATE UNIVERSITY
B.S., Advertising and Public Relations + Minor in Psychology
References KRISTEN LESONDAK - ART DIRECTOR AND COMMUNICATIONS CHAIR FOR AAF WEST MICHIGAN (734) 612-3644 [email protected] ROBIN SPRING - ADVISOR FOR NSAC AND PROFESSOR OF AD/PR AT GRAND VALLEY STATE UNIVERSITY (616) 638-0426 [email protected] CHRIS BAKER - GENERAL MANAGER AT HOCKEY DEALS (248) 762-8395 [email protected] STEPHAN HOKANSON - COPYWRITER AT DO MORE GOOD AND AAF WEST MICHIGAN BOARD MEMBER (616) 776-1111 [email protected]
Sean Murphy Freelance Copywriter + Marketing Professional
(734) 716-8729 [email protected] seanmichaelmurphy.com
